Chanel Jewellery shows how it’s done
By Coleby Nicholson
The art of jewellery design and craftsmanship isn't widely recognised by consumers. Sometimes, the skills of various artisans often go unnoticed.
French jeweller Chanel has attempted to rectify this by producing a beautiful video which documents the making of a gemset ring.
The video, entitled The Making of the Soleil d'Automne Ring, demonstrates just how much work goes into beautiful, handcrafted jewellery.
Chanel’s website explains the history of Chanel Fine Jewellery which began one evening in 1932 when, at her mansion in the Rue du Faubourg Saint-Honoré, Mademoiselle Chanel exhibited her first jewellery collection built around the twin themes of the Comet and the Diamond.
When the company revived this activity in 1993, the collection paid homage to its origins in the form of reproductions and reinterpretations of the first pieces from the "Bijoux de Diamant" collection.
Posted October 20, 2011