Jeweller’s July issue looks at the best strategies to prevent customers from buying the wrong items, saving consumers and retailers from unnecessary time and costs. What’s more, the article also investigates ways in which jewellers can transform any returns that do take place into more sales opportunities.
Everyone knows consumers love a brand story but how can retailers convey a cohesive message for the store’s overall brand as well as the branded jewellery ranges that they carry? Our July issue – which has now been mailed – seeks to answer this question. It also explores the current techniques branded jewellery suppliers are using to ensure retailers benefit from brand awareness and consumer loyalty.
BaselWorld is over for another year but excitement in the local industry has only just begun. We reveal the latest releases about to hit Australian shores.
There’s a whole lot more in Australia and New Zealand’s #1 jewellery industry magazine, including plenty of useful advice that could help to improve sales and profitability. See below for more details.
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