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Image courtesy: Lawson Gems
Image courtesy: Lawson Gems

Colour me happy: the rise of coloured gemstones

Coloured gemstones are increasingly grabbing the attention of savvy consumers. In a particularly tricky retail climate, how can retailers best leverage this market trend and come up trumps?

A variety of factors have contributed to the increasing demand for coloured gemstones, which is good news for jewellers looking to develop a unique point of difference.

Jeweller’s August issue – out now – details current market trends and how retailers can navigate this colourful sector.

Speaking of navigating certain sectors, this month’s issue also has the low-down on the men’s watch market. According to local suppliers, big, bold and brash designs are out, while minimalist designs are in.

Wearable technology – or better yet, smart jewellery – is having a serious moment, with an assortment of connective rings, bracelets and the like making waves. Jeweller’s latest issue reports on this thriving category and why retailers should pay attention.

August Jeweller looks at how specialty retailing is a lot like the game Jenga as well as offering keys to selling in slow times and dealing with time-wasters.

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JEWELLER'S  AUGUST ISSUE

FEATURES


PACKING A COLOURFUL GEMSTONE PUNCH
In a difficult climate, coloured gemstones are offering jewellers an opportunity to stand out. EMILY MOBBS investigates current market trends for this colourful sector. Read more.



 


TIMEPIECES THAT MAKE MEN TICK
The men’s watch market is buoyed by timepieces targeting a modern male’s desire to be on-trend. EMILY MOBBS has the inside scoop on what’s hot. Read more.

 

 


RETAIL TIPS FOR WINNING OVER WATCH CONSUMERS
It’s no secret that the watch market is saturated and gaining sales has become even more difficult with the advent of online and grey market retailing. EMILY MOBBS speaks with suppliers about how they are helping bricks-and-mortar jewellers improve service and win over consumers who are spoilt for choice. Read more.

 


THE SMART JEWELLERY BREAKTHROUGH
Smartwatches and activity trackers are so last season. TALIA PAZ reports on the thriving category of smart jewellery and why retailers should pay attention. Read more.

 

 


ARE MILLENNIAL MYTHS JEOPARDISING BUSINESS SUCCESS?
Millennials often get a bad wrap and CHRIS RHATIGAN says business owners and managers that buy into generation stereotypes could be placing their organisations in danger. Read more.

 

 


JEWELLERY LESSONS FROM A MECHANIC
Up-selling relates to more than product. DALE FURTWENGLER asks if additional charges should be set for services and what the resulting impacts might be. Read more.

 

 

Business Features


WHY SPECIALTY RETAILING IS A LOT LIKE JENGA
Change in retail is relentless and businesses that wish to thrive must commit to finding opportunities that will help them move forward wherever possible. BOB PHIBBS reports. Read more.

 

 


THE KEY TO SELLING IN SLOW TIMES
Delighting All salespeople eventually experience a period of slow trading. BRIAN JEFFREY says that what salespeople do during these times is what separates the professionals from the amateurs. Read more.

 

 


HOW TO DEAL WITH TIME-WASTING CUSTOMERS
Consumers who monopolise the attention of staff but still refuse to buy are time-wasters. THOMAS YOUNG advises teaching staff to recognise these qualities in a prospect and start reclaiming productivity immediately. Read more.


 


DON'T BECOME INVISIBLE WHEN CUTTING COSTS
Cutting resources might seem like a good idea when looking to shave costs but BARRY URQUHART reports businesses must be aware that such action can damage their market visibility and hurt their sales. Read more.



 


 

CREATING CONTENT CUSTOMERS WILL DEVOUR
To stand out online and grab the attention of consumers, retailers must deliver the right information in an attention-grabbing format, and promote this information properly. ALYSSA MAGID reports. Read more.

 

THE MONTHLY REGULARS


SOAPBOX: WE'RE HEADING BACK TO THE BENCH
We have just returned from our buying group conference where bespoke manufacturing was one of the main subjects of discussion. Given general retail is slipping, most agree that bespoke is a major area of growth. TIM HAAB discusses. Read more.


 


MY BENCH: PAUL HOGAN
While their artisan skills and creations are often awe-inspiring, bench jewellers are generally hidden away in the backrooms creating fine jewellery... that is until now. Read more.



 


JEWELLERY HEADLINES THAT ROCKED 10 YEARS AGO
Time flies, huh? It’s interesting how time can change people’s perspective on various issues; what was important yesterday is not so important today. Read more.



 


COLOUR INVESTIGATION: ALEXANDRITE
Emerald by day and ruby by night, alexandrite is perhaps the best example of the magical colour-changing variety of gemstones. STACEY LIM reports. Read more.


READ IT ALL IN JEWELLER'S AUGUST ISSUE. OUT NOW!
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Monday, 20 November, 2017 02:49pm
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