Sometimes the best way to predict the future when it comes to market change and adaptation is to study the past. BRYAN PEARSON examines the lessons learned in 2021 and how they may impact 2022 as it continues to unfold. Read more »

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As the retail industry adapts and evolves to meet the demands of the consumer, BRYAN PEARSON discusses what today’s retailers are doing right – and what they’re still getting wrong. Read more »

Retailers in search of ways to boost loyalty and encourage repeat shopping need only look to their existing data for answers. Effective customer loyalty strategies can lead to extra sales. BRYAN PEARSON reports. Read more »

Still popular as a way to attract customers, discounting can actually cost businesses millions in lost sales. In fact, BRYAN PEARSON says a higher markdown can prolong a sale. Read more »

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A picture may be worth a thousand words but is it worth paying full price? To dazzle shoppers with experiences that transcend transactions and venture into fascination, BRYAN PEARSON says more manufacturers and online retailers are opening physical stores. Read more »

From one-to-one to peer-to-peer, the relationship between consumer and brand has been tipping over the past few years and the consumer is the one gaining scale. Bryan Pearson reports. Read more »