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Search Results - Francesca Nicasio

your search of 'Francesca Nicasio' has 9 results.

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Tips on Selling
Dealing with distracted shoppers

Keeping customers engaged can be a struggle for retailers but there are strategies that can help. FRANCESCA NICASIO reports. Read more »

Tips on Selling
Five methods for maximising profits on all stock

Profit margin is a metric that should always be on a retailer’s radar, and for good reason: it answers critical questions about your business. FRANCESCA NICASIO reports. Read more »

Tips on Selling
Digital age shopping: the experience is key

Traditional stores hold an advantage over online marketplaces that retailers must learn to leverage if they are to remain competitive. FRANCESCA NICASIO discusses how to attract and retain customers through amazing in-store experiences. Read more »

Feature Stories
How to make a profitable retail collaboration

Retail partnerships can help businesses leverage each other’s strengths to get ahead. FRANCESCA NICASIO discusses what retailers need to know when collaborating with other businesses. Subscription required. Read more »

Feature Stories
Making the most of 2017

Every business wants to make each year better than the last. FRANCESCA NICASIO presents steps that businesses can implement to help make 2017 the best year yet. Read more »

Feature Stories
Product returns: turn problem into possibility

Dealing with customers who return their purchases isn’t fun for retailers; however, when handled properly, they can minimise returns or even capitalise upon them. FRANCESCA NICASIO reports. Subscription required. Read more »

Tips on Selling
Jewellery lessons learned from e-commerce

Most jewellers long for the days when they didn’t have to compete with internet or online retailers, but they aren’t going away. FRANCESCA NICASIO explains why it’s better to learn from digital competitors. Subscription required. Read more »
When well-informed customers visit, the best way to approach them is to first acknowledge their expertise and listen to what they have to say

Feature Stories
Secrets to selling to the seven types of retail buyers

Customers come in all shapes and sizes. According to FRANCESCA NICASIO, staff who can identify the different types will have a greater chance at sales success. Read more »

Feature Stories
What we say, what they hear

Recent studies show there is a chasm of misunderstanding between what customers want and what retailers think customers want. FRANCESCA NICASIO discusses ways to close that gap and better meet customer expectations. Read more »

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