Swarovski Gems’ release of its annual Gem Visions report is sure to have tongues wagging as the company profiles jewellery trends for 2014 in a stunning collection of gemstones and jewellery design.
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Leading Australian pearl brands have capitalised on the gem’s natural beauty through powerful advertising campaigns. Models best move aside, because the pearl is taking spotlight.
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Firucci flies into winter.
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Feedback from a cross-section of Australian retailers suggests mixed
sales results in the lead up to Mother’s Day, with many jewellers using
themed promotions to maximise opportunities throughout the period.
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Jeweller’s May issue has been mailed, and contains a wide range of stories to help you better manage your business. Do you know how to increase sales with just $5.00?
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Instagram is proving a useful online photo-sharing tool for jewellery businesses looking to create customer interest. Emily Mobbs looks at the benefits of getting behind – and in front – of the lens.
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Why is maximising every sale in your jewellery store more important than merely increasing sales? You don’t know? Well, read on, Tony and Leanne Argyle will tell you.
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Pearl jewellery is ditching its old-fashioned image and adopting a revamped persona. Jeff Salton discovers reasons for the shift.
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Jewellery designers, suppliers and retailers all have a vested interest in protecting their intellectual property. Dean Millard discovers that it might be costly, but it’s not that difficult to do.
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Having long surpassed its “poor man’s gold” reputation, silver jewellery has undergone a major transformation and, as Emily Mobbs discovers, has come out the other side with a newfound “luxury” status.
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The Great Gatsby is a renowned story celebrating an era of jazz music, flapper culture, decadent parties and last, but definitely not least, a treasure box of resplendent jewellery pieces.
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A new report has found that the world demand for gold jewellery fell by 4.2 per cent in 2012, largely due to declines in demand in India and Europe.
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