23/10/2017
• Ian Altman
In tough times, businesses love to cut costs but, as IAN ALTMAN reports, it’s crucial that businesses consider the effects of such behaviour upon not only customers but staff as well.
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23/10/2017
• David Brown
In a globally competitive marketplace, the ability to affordably generate extra sales is an ever-increasing challenge for most jewellers. DAVID BROWN discusses the importance of ‘clienteling’ as a sales strategy.
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23/10/2017
• Elizabeth Boyd
The need to continually improve the customer experience raises challenges aplenty for retailers, and ELIZABETH BOYD believes there has been a major shift in customer behaviour.
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20/10/2017
• Talia Paz • Staff Journalist
The countdown to Christmas has begun. As TALIA PAZ reports, there are plenty of festive-friendly retail strategies that can be implemented to ensure this year is one of the most successful, and merry, yet.
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20/09/2017
• Thomas Young
When considering sales and marketing, businesses can unlock signi cant bene ts and increase sales by concentrating on the basics. THOMAS YOUNG reports.
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20/09/2017
• Bryan Pearson
Still popular as a way to attract customers, discounting can actually cost businesses millions in lost sales. In fact, BRYAN PEARSON says a higher markdown can prolong a sale.
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