29/06/2015
• Emily Mobbs • Former Editor
The pearl industry is undergoing a raft of changes at production, supply and retail levels. EMILY MOBBS dives down for a closer look.
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29/06/2015
• Emily Mobbs • Former Editor
The local branded jewellery sector is anything but stagnant. EMILY MOBBS reports on the latest international entrants to set up camp and how the established brands are evolving.
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29/06/2015
• Chris Horton
Google has announced plans to include a ‘buy’ button on sponsored search results, allowing consumers to purchase directly through the search engine giant with one click. CHRIS HORTON examines what this means for jewellery retailers.
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29/06/2015
• Angela Tufvesson
Gender-based marketing is a traditional approach to business; think pink for girls and blue for boys. However, recent trends indicate a shift towards androgynous and gender-neutral branding, particularly in the jewellery industry. ANGELA TUFVESSON reports on recent findings.
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29/06/2015
The key to success for any business is the right staff; however, difficult trading conditions could call for an employee review. Instead of trying to motivate people, the key is to inspire the motivated and remove the unmotivated.
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02/06/2015
When there is too much product to choose from, consumers stop focusing on positive attributes and start looking for flaws. In fact, retailers could take a lesson on this subject from the world of online dating.
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27/05/2015
• Shelly Kramer
As the Millennial demographic begins shaping their own purchasing decisions, Shelly Kramer says marketers and retailers must ensure they are connecting with this new wave of shoppers.
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27/05/2015
It’s often forgotten that all jewellers were once manufacturers, skilled artisans. These days the jewellery industry is increasingly divided into stores that are simply resellers of someone else’s products and those that can still provide handcrafted pieces.
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27/05/2015
• Coleby Nicholson
Custom-made jewellery seems to be back in a big way. COLEBY NICHOLSON investigates some of the main drivers behind a trend that presents ideal opportunities for independent jewellers and casting suppliers alike.
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27/05/2015
• Coleby Nicholson
The Australian casting industry is evolving at rapid pace due to significant investments from local suppliers. COLEBY NICHOLSON reports on exciting new developments for manufacturing jewellers.
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25/05/2015
• Martin Foster
Despite some concerns about Chinese discretionary spending and uncertainties in the EU, BaselWorld 2015 again proved why it is still the world’s biggest watch fair. MARTIN FOSTER reports.
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25/05/2015
• Emily Mobbs • Former Editor
The world’s largest watch fair may be over for another year but the fun is just beginning as BaselWorld’s hottest releases appear on local shores. EMILY MOBBS has the low-down.
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25/05/2015
• Emily Mobbs • Former Editor
Staying competitive in the bridal market is no easy feat. EMILY MOBBS reveals the latest trends and sales tools expected to help those up for the (rewarding) challenge.
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