They say you shouldn’t judge a book by its cover, but many of your customers will! GEORGANNE BENDER and RICH KIZER implore you to review the layout of your store. Read more »

When did you last reflect on your marketing strategy? GEORGANNE BENDER and RICH KIZER return for the final chapter of this series. Read more »

The time has come to embrace a new strategy. GEORGANNE BENDER and RICH KIZER continue the series on marketing makeovers. Read more »

Is your business ready for change? GEORGANNE BENDER and RICH KIZER encourage you to embrace a new marketing strategy at your store. Read more »

Running a jewellery store can be challenging, and getting stuck in a routine is easy. RICH KIZER and GEORGANNE BENDER offer solutions for struggling salespeople. Read more »

When it comes to retail, fewer things matter more than providing quality customer service. KIZER & BENDER offer practical ways to improve the impression left upon customers. Read more »

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There are several retail strategies you can implement to get your slow-moving product out the door, write RICH KIZER and GEORGANNE BENDER. Read more »

While some aspects of your business have undoubtedly had to change and adapt to the new reality of retail, there are other elements that you can’t afford to neglect, advise RICH KIZER and GEORGANNE BENDER. Read more »

The way your business is perceived by potential customers can be the difference between making a sale or losing it to a competitor – and the key to controlling that perception is branding, advise RICH KIZER and GEORGANNE BENDER. Read more »

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Don’t be afraid of, or dismiss, your competitors, write RICH KIZER and GEORGANNE BENDER. Instead, ask yourself what you can learn from your retail rivals. Read more »

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