13/10/2015
• Stephanie Chan • Staff Journalist
Jewellery supplier Najo has launched a visual merchandising competition that aims to reward creative retailers while increasing foot traffic and sales.
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13/10/2015
• Stephanie Chan • Staff Journalist
Underscoring the importance it places on diamond branding, De Beers Group has announced a “major investment” in advertising for the Christmas-New Year trading period.
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29/09/2015
• Stephanie Chan • Staff Journalist
In another example of the evolving bridal jewellery sector, an Australian retailer has joined the likes of Tiffany & Co by launching an advertising campaign featuring real-life same-sex couples.
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08/09/2015
• Stephanie Chan • Staff Journalist
An international social media guru is just one of the headline acts announced for the annual Nationwide Jewellers conference.
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25/08/2015
• Stephanie Chan • Staff Journalist
Jewellery retailers will soon have a new resource to help increase wedding ring sales, with a local supplier set to launch the promotion at the upcoming Sydney trade fair.
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18/08/2015
• Stephanie Chan • Staff Journalist
An Australian diamond and gemstone supplier is taking a new marketing approach with its diamond offering in an effort to meet expanding branded jewellery demands and gain a competitive edge over online retailers.
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11/08/2015
• Stephanie Chan • Staff Journalist
This year’s Sydney trade fair is set to provide jewellery retailers with sales-boosting advice through an educational program, which includes presentations from a number of high-profile international speakers.
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11/08/2015
• Coleby Nicholson
Thomas Sabo has announced a licensing deal for an international hit song that will form part of a marketing campaign for the jewellery brand’s new Love Bridge collection.
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28/07/2015
• Stephanie Chan • Staff Journalist
The boundaries between physical and online retailing appear to be diminishing, with retailer Myer trialling a new digitally-focused initiative in one of its bricks-and-mortar stores.
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07/07/2015
• Stephanie Chan • Staff Journalist
Showcase Jewellers has announced it is “switching gears” in response to the evolving market by placing a greater focus on diamonds and fine jewellery.
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01/06/2015
• Stephanie Chan • Staff Journalist
A recent decision by the World Gold Council is likely to increase promotion of contemporary gold jewellery among young consumers.
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05/05/2015
• Stephanie Chan • Staff Journalist
A new incentive program involving a high-profile international jewellery brand is expected to benefit retail stores in Australia and New Zealand both from a staff and sales perspective.
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28/04/2015
• Coleby Nicholson
A new initiative at this year’s Sydney jewellery fair is expected to shine a light on Australian manufacturers and the importance of supporting local businesses.
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14/04/2015
• Stephanie Chan • Staff Journalist
Nationwide Jewellers has again broken a sales record for its buying day held in conjunction with the group’s annual conference.
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03/03/2015
• Stephanie Chan • Staff Journalist
Winners of the Jewellery Industry Awards have been announced at a ceremony held in conjunction with the Gold Coast jewellery fair.
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