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Search Results - Feature Stories, September 2010

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Discover the tips to make your Christmas sparkle

Feature Stories
Make sales sparkle at Christmas

The key Christmas period is just around the corner and it’s crucial that jewellers prepare. Laurie Crook outlines how every store can ensure festive success. Read more »
Main Hermitage diamonds from Storch and Co

Feature Stories
Diamond branding dilemmas

Branding might have boomed in some jewellery categories,but can it really succeed on the same level for diamonds? Naomi Levin investigates the barriers and benefits. Subscription required. Read more »
Pandora

Feature Stories
A charmed future?

Charms and beads have revitalised the Australian jewellery industry, but has the market hit saturation point? Jacquie Byron finds out, and asks what’s next. Read more »

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