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Search Results - Tips on Selling

your search of 'Tips on Selling' has 209 results.

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In retail, customer service comes first

Tips on Selling
When customer service is unshackled

It’s not enough for a business to offer customer service – it should be customer-centric from the top down. BARRY URQUHART explores how corporate culture must evolve to put customer-service skills first. Read more »
Being too tough demoralises workers

Tips on Selling
The marshmallow or the meanie pants?

Sales managers often fall into one of two roles: marshmallow or meanie pants. GRETCHEN GORDON reveals how to avoid this trap by never losing sight of the main goal – getting the absolute best out of employees. Read more »
Discuss price at the right time

Tips on Selling
How to overcome common sales obstacles

In any approach to sales, there are two inevitable hurdles: the price conversation and customer rejection. The way to deal with both these challenges is with timing, confidence and resilience, writes JEREMY MILLER. Read more »

Tips on Selling
Dealing with distracted shoppers

Keeping customers engaged can be a struggle for retailers but there are strategies that can help. FRANCESCA NICASIO reports. Read more »
Meeting a new person is just like a sale

Tips on Selling
Sales tips you can apply to everyday life

The key skills and insights of the salesperson aren’t just limited to the shop floor; they can also help you navigate tricky social situations and uncertain interactions outside of work, writes SUE BARRETT. Read more »
If a pitch starts badly, it won’t improve

Tips on Selling
How to lose a sale - before you get it

It’s surprisingly easy to lose a sale. From inadequate communication to bad timing, BRIAN JEFFREY explores the common pitfalls, oversights and mistakes sellers make when interacting with prospective clients. Read more »

Tips on Selling
Logging onto the Internet of Things

The internet of things can offer insights into what customers really care about. CHRIS PETERSEN reveals how retailers can leverage this emerging technology sector for a more effective selling strategy. Read more »
Baker's delight embraces a good cause

Tips on Selling
Cause and effect: Mastering cause marketing

Aligning with a charity was once a great way to promote product – but is no longer enough to impress customers. MEGAN BRENIG discusses how brands can overcome consumer scepticism about cause marketing. Read more »
Are discounts really worth it?

Tips on Selling
The hidden cost of discounting

It’s the oldest trick in the book – retailers who lower their prices will increase their sales. The concept seems simple enough, but BARRY URQUHART questions whether it works, and if it’s really worth it. Read more »
Customer satisfaction can be fleeting

Tips on Selling
Data matters - satisfaction versus loyalty

Customer satisfaction is not the same as customer loyalty but if customers are happy, does it matter what retailers call it? Yes, says LISA MASIELLO, who argues that the terms aren’t interchangeable. Read more »
Embrace omnichannel retailing

Tips on Selling
New times call for new models

As the retail industry adapts and evolves to meet the demands of the consumer, BRYAN PEARSON discusses what today’s retailers are doing right – and what they’re still getting wrong. Read more »
Publishing prices saves everyone time

Tips on Selling
Should you publish pricing on your website?

Advertising prices through online marketing can be a minefield. JEREMY MILLER has some tips as to how you can decide whether or not it is a move you should consider making. Read more »
Allow diamonds to sparkle

Tips on Selling
Three focal points for your diamond business

How does your percentage of diamond sales compare to what it once was? Jewellers should focus on their primary points of difference, according to DAVID BROWN. Read more »

Tips on Selling
Significant retail trends in 2019

Large retailers are often at the cutting edge of consumer change. RICHARD SHAPIRO looks at some of the significant shifts gaining foothold in the US. Read more »

Tips on Selling
Defying drought: retailers reflect on dry spell

How can regional retailers change how they do business to counter difficult times? How are jewellers tweaking their business operations to adapt. Read more »

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Monday, 22 July, 2019 09:19am
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