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Search Results - Tips on Selling

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Tips on Selling
Defying drought: retailers reflect on dry spell

How can regional retailers change how they do business to counter difficult times? LUCY JOHNSON speaks to those who have tweaked their operations to adapt. Read more »
Pricing correctly is not intuition-based

Tips on Selling
Pricing product key to retail success

Setting a fair and reasonable price is not only vital for consumers but also for the success of a business. THOMAS YOUNG explains how to price to thrive, rather than survive. Read more »
Extended refunds are not a curse

Tips on Selling
Uncover rewards with extended refunds

Extending the refund period will generate goodwill benefits for retailers without significantly adding costs, proving it is not the death wish it may be perceived to be. DAVID BROWN reports. Read more »
Get the message out loud and clear

Tips on Selling
Communication that grabs attention

In an age of instant communication, impersonal communications fail to impress consumers. BARRY URQUHART discusses how to grab and hold the attention of shoppers. Read more »
Conscious selling promotes growth

Tips on Selling
Conscious selling in seven ways

Understanding the concept of conscious selling is so important for business growth, particularly in a time of significant industry changes. BERNADETTE MCCLELLAND shares her philosophy. Read more »

Tips on Selling
Five ways to maximise profit on all stock

Profit margin is a metric that should always be on a retailer’s radar, and for good reason: it answers critical questions about your business. FRANCESCA NICASIO reports. Read more »
Combining the digital and personal wins

Tips on Selling
Four characteristics of modern consumers

Retailers require a mix of human services and new technologies to meet the needs of today’s demanding consumer. STEVEN VAN BELLEGHAM reports. Read more »
Role-play real scenarios in training

Tips on Selling
Telling ain't selling, nor it is managing

Telling is not selling, but telling is not coaching either. GRETCHEN GORDON discusses why telling is an ineffective way to train a sales team. Read more »
Offer reasons why your price is higher

Tips on Selling
Reality Check! "Your price is too high!"

Too often, stores are paranoid about price without realising that a high pricing strategy brings benefits that outweigh discounting. DALE FURTWENGLER reports. Read more »

Tips on Selling
Navigate your future of customer relationship with tech

As online shopping increases, STEVEN VAN BELLEGHEM says that customer relationships remains an important driver of loyalty in the minds of consumers. Read more »
Personalised customer service is key

Tips on Selling
How small businesses can prosper in the Amazon era

The emergence of global mega-retailers on the Australian market doesn’t have to spell doom for traditional retailers. BARRY URQUHART discusses the importance of building a service culture. Read more »
Each ‘no’ will eventually lead to a ‘yes’

Tips on Selling
How to conquer your fear of closing sales

Closing is the hardest part of any sale because it exposes salespeople to rejection; however BRIAN JEFFREY says fearing it is not the answer- expert sales staff can use it to their advantage. Read more »


Sunday, 20 January, 2019 11:31am
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