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The International Grown Diamond Association (IDGA) launches its new website and brand image to accommodate its growing list of members.
The International Grown Diamond Association (IDGA) launches its new website and brand image to accommodate its growing list of members.

International Grown Diamond Association launches IGDA 2.0

The International Grown Diamond Association (IGDA) has launched IGDA 2.0, which is a completely revamped version of the trade association aimed at supporting and serving the rapidly expanding lab-created diamond industry.

“IGDA 2.0 will provide focused services to support the growing number of global lab-grown diamond companies,” Dick Garard, executive director, IGDA said.

Dick Garard, IDGA
Dick Garard, IDGA
“We have an aggressive strategic plan that begins with the involvement of the entire global lab-grown diamond industry, many longtime supporters, and the welcome addition of newer, younger members.”
Dick Garard, IGDA

“We have an aggressive strategic plan that begins with the involvement of the entire global lab-grown diamond industry, many longtime supporters, and the welcome addition of newer, younger members.”

The event was highlighted by the launch of its new website, announcement of a new wide-ranging board of advisors, distribution of a new consumer point of sale and promotional materials, sales associates training, and a newly established network of international chapters.

Other priorities of the association include educating consumers and promoting lab-created diamonds internationally.

“Clearly consumer interest in the lab-grown diamond category is growing rapidly and globally,” Anna-Mieke Anderson, founder, and CEO of US-based lab-created diamond retailer MiaDonna, told Instore.

“In response to the consumer demand, there has been a significant increase in the number of retailers stocking the product, as well as an expansion in the number of designers and manufacturers incorporating lab-grown diamonds into jewellery styles.”

IGDA was established in 2016 as a nonprofit group to serve as the centre for education, communication, and development of the lab-created diamonds industry worldwide.

More reading:
Lab-grown diamonds: 100 per cent diamond - Dick Garard
DeBeers' lab-created diamonds: direct to consumers – it was always going to happen

 











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