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Tips on Selling



Tell a story to help sell more products
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Stop boring your customers

When planning a public relations campaign, consider quality not quantity to impress audiences. Try telling a story or offering a solution to a problem instead of asking for a sale, Karen Morris says.
When businesses speak of public relations, they're most often speaking about how to grab as many column centimetres of editorial coverage as possible, all praising their products and services.

This is a very narrow and misguided view of what public rel...

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