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Tips on Selling



Undertake a proper brief-writing process
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Better briefing brings about success

When using an external marketing or public relations agency, Nick Fairburn recommends four tips to ensure retailers get the most bang for their buck.
Using an external agency can be an expensive business, so retailers want to make sure they’re getting the absolute best creative product out of one, in terms of quality, accuracy, effectiveness and other measures.

It doesn’t matter who the agency is o...

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Friday, 13 December, 2019 12:32am
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