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Tips on Selling, Management



Customer service is no longer enough in this market
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Who needs customer service these days?

Traditional customer service has given way to the pursuit of an overall customer experience. The winners of customer loyalty will be businesses that provide the ambiance its customers seek. Barry Urquhart reports.

Experience is, and should be, valued – particularly when both the customer and client experiences are positive – yet there is an increasing recognition that customer experience is not limited to local and physical considerations.

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