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Jewellery lessons learned from e-commerce

Most jewellers long for the days when they didn’t have to compete with internet or online retailers, but they aren’t going away. FRANCESCA NICASIO explains why it’s better to learn from digital competitors.

It’s not uncommon for bricks-and-mortar businesses to view online retailers as rivals gobbling up market share and taking customers away from traditional stores. A healthier outlook is to study online competitors, to learn from them and turn tho...

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By subscribing you can read the complete story and gain FULL access to the entire website which includes a wide range of valuable business information and stories.

We have two types of stories; General Information (free to read) and Business Knowledge (subscriber only).

Our Business Knowledge articles will help you;

• Increase sales

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