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Increase sales for virtually no added expense

The secret to boosting sales is not always unlocked by increasing marketing expenditure. Instead, DAVID GELLER recommends turning to a tried and tested selling technique like ‘turning over’ customers in order to boost revenue.

There are many ways to increase revenue in a jewellery store. Retailers can sell to more people, sell more items, sell items at higher prices, sell add-on items or just combine all of the above by selling more items to more people at higher prices!

How...

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