Easy Chart: Know the facts - Natural v Lab-grown diamonds

10.4 k views | Posted December 15, 2019

When a customer comes in and asks you this question, you need to be equipped with the right facts to help them make an informed decision. Learn to articulate the differences and benefits of both natural and man-made stones to find the best fit for your customer.

Download printable chart » 'Making the Right Diamond Choice'

'The Great Diamond Debate' Contents »

	Ensuring the terms of battle are truth and fairness Coleby Nicholson, managing editor of Jeweller
	Navigating change: how 2019 shaped the diamond debate
	Making the call for total transparency and trust Jean-Marc Lieberherr, CEO of the Diamond Producers Association
	Sustainably created: that is the future of diamonds Martin Roscheisen, CEO of Diamond Foundry
	Sustainability and gem tracking have arrived in force Russell Shor, senior industry analyst at the Gemological Institute of America (GIA)
	Questioning the ethics of synthetic diamonds Martin Rapaport, founder of Rapaport Group
	Keep your diamonds transparent to avoid misleading consumers Ernie Blom, president of the World Federation of Diamond Bourses (WFDB)
	Synthetic, created, lab-grown: What should we call these diamonds? Paul Zimnisky, independent diamond industry analyst and consultant
	Is the ostrich finally lifting its head out of the sand? Dror Yehuda, president of Yehuda Diamond Company
	The industry must support natural diamonds Boaz Moldawsky, chairman of Israel Diamond Institute
	The natural diamond industry is facing disruption in every aspect Sergey Ivanov, CEO of Alrosa
	Don’t blame synthetic diamonds for the natural industry’s woes Garry Holloway, founder of Melbourne’s Holloway Diamonds
	Important lessons have been learnt from the first year of Lightbox Sally Morrison, chief marketing officer at Lightbox Jewelry
	Retailers, it’s time to follow the leader – your customer Marty Hurwitz, CEO of MVI Marketing
	Members of the bourse will decide if the synthetic ban is lifted Mehul Shah, vice president of Bharat Diamond Bourse
	Both sides of the diamond debate should verify their claims Danielle Max, editor in chief IDEX Online
	Fighting for the hearts and minds of diamond desire Alan Bronstein, president of the Natural Color Diamond Association
	Deconstructing the next great jewellery-consuming generation Jonathan Kendall, president of De Beers Group Industry Services
	The consumer conundrum: ‘Should I buy a lab-grown or natural diamond?’ Jimmy DeGroot, jewellery retail training specialist and speaker