Australian jewellery retailer Secrets Shhh, was placed into administration in December 2025, and has now been acquired by Dubai-based, Amaar Jewels. Deal saves 100+ jobs, transfers stores, and plans lab-grown diamond expansion for growth.

Australian jewellery retailer Secrets Shhh has had a topsy-turvy history since 2000. It entered into voluntary administration in December 2025 and has new been sold to lab-grown diamond specialist Amaar Jewels.