Scammers establish e-commerce websites that appear genuine but falsely present themselves as Australian businesses with physical retail stores.

Some of the products sold online by Illicium London.

Stock imagery published next to a biography of Arthur Bolotovsky.

An AI-generated image of jewellery presented as a custom creation.

A UK ghost store which caused controversy for local jewellers.

Creepy AI generated imagery used by a ghost store aimed at opals.

A ghost store claiming to be impacted by the tragedy at Bondi Beach.