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Gender bender branding: male, female or both?

Image Gallery (25 Images)   

Male androgynous model Stav Strashko presents Hera Jewellery, making waves with this controversial topless campaign.

Andrej Pejic is an Australian transgender woman, who until 2014 was an androgynous male model.

6' 2" female model Eliott Sailors receives lots of support and love from her husband as she specialises in male modelling.

Casey Legler, former women's French Olympian swimmer also specialises in male modelling.

Jennifer Lawrence for Dior

Natalie Portman for Dior

Natalie Portman for Dior

Dior's campaigns heavily feature black and pink hues in a whimsical arrangement.

Cara Delevigne for Chanel

Jessica Stam for Swarovski

Chanel feature black and red tones

Leonardo DiCaprio for Tag Heuer

Mercedes Benz Camapaign

Diesel features signature denim

Old Spice's brand renewal campaign

Daniel Craig for Omega

David Beckham for Breitling for Bentley.

DeBeers uses tongue-in-cheek humour

Black is used to highlight message

Cultural references are also used

Michael Hill uses everyday people

This campaign gets consumers thinking

Michael Hill campaign embraces LGBT

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