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Search Results - Education / Training, February 2012

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Maintaining a store identity is important in the brand-driven world

Feature Stories
The personalised jewellery dilemma

It was inevitable that the increased desire to personalise everything would flow into jewellery. While customers can now create their own story around their jewellery, jewellers face a challenge to maintain their own identity. AARON WEINMAN reports. Subscription required. Read more »
When was the last time you did something for the first time? | Source: Adobe Stock

Editor's Desk
12 words for 12 months

When asked why their business is ‘down’ people almost always blame someone else. COLEBY NICHOLSON says it’s rare to hear someone take personal responsibility for a lack of sales.  Read more »

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