The Natural Diamond Council was formerly known as the Diamond Producers Association, and performs marketing on behalf of the broader industry. Kellie has served as CEO since 2019, when he replaced Jean-Marc Lieberherr.
Kellie revealed on social media that he has informed the board of directors of his intention to retire.
“I remain committed to the mission of the NDC through the remainder of the year, including the onboarding of new members and the launch of a successful new campaign in the fourth quarter,” he explained.
“My plans after the NDC? To enjoy a life of retirement, spending more time with friends and family, and travelling more. Unless something exciting tempts me to do otherwise.”
As CEO of the Natural Diamond Council, Kellie has overseen a period of significant change and challenge for the organisation, managing the impact of lab-created diamonds on the market and the fallout of the conflict between Russia and Ukraine.
His departure follows the confirmation of the Luanda Accord – an agreement within the global diamond industry to create a collective marketing fund, managed by the Natural Diamond Council, to promote natural diamonds.
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