The International Jewellery Fair was hosted at the International Convention and Exhibition Centre in Sydney’s Darling Harbour from 23-25 August.
This year’s Sydney Fair was memorable for many reasons, including the introduction of the Sydney Cruise, the rising popularity of the Mystery Box Bench Challenge, and the launch of the Business Excellence Awards.
These were just three examples of attractions that received rave reviews from attendees, and Expertise Events managing director, Gary Fitz-Roy, said that continuing to evolve the event was a critical focus.
“The feedback over the past week has been quite strong. I think because of the trading conditions over the past year, many of our exhibitors went into the event with tempered expectations and have been left pleasantly surprised,” he told Jeweller.
“This year, we had several initiatives in place to create a fresh and revitalised experience at the Sydney Fair, and we’ve been very happy with the response to those.
“The biggest change was the introduction of the Sydney Cruise, and hearing from so many people that the evening went above and beyond their expectations was terrific. We took a big risk introducing that event, and fortunately, it’s been very well received.”
Earlier this year, Expertise Events confirmed a new destination for the 2026 Australian Jewellery Fair, which will be held 19-20 April in Adelaide, with an anticipated move to another tourism city in 2027.
Fitz-Roy said that, as the organiser of the local jewellery industry’s key gatherings each year, remaining flexible and open to change amid a rapidly evolving market was critical.
“We’ve got a new benchmark now, and the challenge for us will be surpassing those expectations again next year,” Fitz-Roy said.
“We’re focused on creating an environment that works for everyone, and the Sydney Fair will continue to evolve every year to meet the changing needs of the market.
“Fortunately, we aren’t the only ones facing that challenge, and we’ve seen this year many exhibitors that have stepped up and changed their approach. In particular, I think Nationwide Jewellers did a terrific job of essentially entirely reinventing their space and approach to the event.
“All of the changes they made seemed to resonate strongly with exhibitors and buyers, and it’s more evidence that embracing change to keep things fresh and exciting is always important.”
The International Jewellery Fair will return to the International Convention and Exhibition Centre in Sydney’s Darling Harbour on 22-24 August 2026.
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