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News, Pink Diamonds

Articles from DIAMOND JEWELLERY (938 Articles), (PAID ONLY) DIAMONDS LOOSE - FANCY COLOR (133 Articles)










Rio Tinto hopes its Argyle diamonds will be on display at the 2013 Oscar Awards
Rio Tinto hopes its Argyle diamonds will be on display at the 2013 Oscar Awards

Argyle diamonds on Oscars red carpet

If its first sales-boosting initiative for 2013 goes to plan, Rio Tinto Diamonds’ Argyle Diamond Jewellery Collection will take centre stage at the Academy Awards ceremony this Sunday. 
The company announced this week that it would be promoting its fashion diamond jewellery throughout the year in the US, beginning with a showcase of the Argyle Diamond Jewellery Collection to Oscar nominees, presenters and other celebrities attending the event. 
 
Rebecca Foester, US Rio Tinto Diamonds Managing Representative
Rebecca Foester, US Rio Tinto Diamonds Managing Representative
According to a company statement, the 12-piece collection includes award-winning champagne diamond jewellery such as the Bulles de Champagne Collier and a beautiful champagne and white diamond bangle from the sustainable jewellery initiative undertaken by Rio Tinto Diamonds in 2012. 
 
Argyle
Argyle's Bulles de Champagne Collier was showcased to Oscar attendees
In addition, the company said it planned to continue to educate customers on the versatility and affordability of the jewellery pieces that use Argyle diamonds sourced from its East Kimberley-based mine in Australia. The mine produces more than 90 per cent of the world’s supply of pink diamonds and is said to have less than 10 years’ supply remaining in its subterranean operation.
 
Manager of Rio Tinto Diamonds, US representative office Rebecca Foerster said: “We see these initiatives as instrumental in ensuring that the consumer understands the beauty and value of Argyle diamonds. Other exciting initiatives have been developed and will be outlined at the JCK show in Las Vegas in June.” 
 
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