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Search Results - Shelly Kramer

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Feature Stories
Unlocking search psychology: how are your customers finding you?

In the digital age, businesses spend lots of time looking at the keywords shoppers use online but less energy determining why they choose them. SHELLY KRAMER says greater analysis of keyword selection might help to increase sales. Read more »

Feature Stories
The changing face of marketing

As the Millennial demographic begins shaping their own purchasing decisions, Shelly Kramer says marketers and retailers must ensure they are connecting with this new wave of shoppers. Subscription required. Read more »

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