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Search Results - Business, Predictions

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People tend to think they can achieve more than they can or believe they can do it faster than possible. The result is that they do not achieve their so-called SMART goals!

Business
Are you too optimistic about the future of your business?

Looking on the bright side of life is pleasant. GRAHAM JONES explains how unrealistic positivity can harm your business. Read more »
 For many jewellers, the almost two-year COVID-19 high tide has hidden a myriad of ills. However, confronting these issues is increasingly important as the high tide recedes. | Source: Royisal

Business
Lessons learned as the COVID high tide retreats

What lessons did we learn from the pandemic? MALCOLM SCRYMGEOUR reviews the current climate for Australian jewellery retailers. Read more »
Sometimes, meeting expectations is a perfect experience. | Source: Alexa Joy/Adobe Stock

Business
It’s 'out of our control’ is not a good enough excuse!

Your business doesn’t always need to go ‘above and beyond’ to succeed. SHEP HYKEN discusses managing customer expectations. Read more »

Business
Back to basics: Embracing the power of digital marketing

How can your business make the most of the opportunities the internet presents? SIMON DELL explains the fundamentals of a successful digital marketing strategy. Read more »
  "Sure the pandemic has made it a tough year but we've increased our sales this holiday season. I know it's another 12-months away, but I'm going to review the sales reports and make a plan of attack ahead of time since some of our strategies worked like a dream.”

Business
Christmas and New Year are over, start planning for Christmas and New Year!

You made it through the holiday trading period and might be sighing from relief. But it’s not enough to hope for the best – start planning stock levels now for a successful 2022, writes JOSH STRUTT. Read more »

Business
What customers want next: Decoding the clues

Jeannie Walters offers strategies for businesses as they adapt for the future retail environment – and rapidly shifting consumer behaviour. Read more »
Use these principles to guide your marketing and PR strategy for the next 12 months – and beyond.

Business
Key marketing and PR predictions for the year ahead

MICHAEL KLING identifies the major social and technological trends that will shape the PR and marketing strategies of businesses large and small in 2021. Read more »

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