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Search Results - Learn About, Editor's Desk

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This Omega x Swatch collaboration may prove to be a spark that starts a fire amidst the resurging popularity of traditional watches. Only time will tell. One thing is for sure: more collaborations between watch brands will most likely continue following the success of this recent event.

News
Making sense of the Omega x Swatch chaos

Two iconic watch brands, one low price – the MoonSwatch was destined to be an astronomical collaboration. While Swatch has stressed that this wasn’t a limited edition release, it wasn’t enough to prevent crowd chaos at launches across the globe. ANGELA HAN explores what this says about consumers today and what it means for the watch industry. Read more »

News
Ensuring the terms of battle are truth and fairness

A lot has happened since our last Great Diamond Debate. The continuing brouhaha concerning natural versus lab-grown diamonds is nothing but a latter-day ‘land grab’, in this case for the hearts and minds of consumers.
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Pure Grown Diamonds' (Gemesis Corporation) Chemical Vapor Deposition (CVD) Facilities in the USA Source: Half Acre Construction

News
Truth behind lab-created diamonds starts to be exposed

There’s great deal of confusion about synthetic or lab-grown diamonds, and COLEBY NICHOLSON believes that the US Federal Trade Commission and the GIA could well be adding to consumer uncertainty. Read more »

Diamonds
Synthetic headlines just grow confusion

I don’t know about you, but I’m totally confused. Regular readers will know that more often these days, I don’t know whether I’m Arthur or Martha – or in this age of gender equality, just ‘Ar’! Read more »

News
Innovation Vs Disruption: Spectators don’t win games

There are plenty of questions and theories concerning De Beers’ decision to enter the synthetic diamond market. Some believe synthetics are simply a logical extension of its existing business while others view it as monopolistic behaviour aimed at controlling the industry. Read more »

News
Would you propose with a synthetic diamond?

Can anyone really predict the future of synthetic diamonds? COLEBY NICHOLSON asks: Do lab-created diamonds carry the same romantic notions of a natural diamond, or are they shrouded in stigma? Read more »

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