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28/11/2024
• Samuel Ord
How much influence do trendsetters have on consumer purchasing patterns regarding jewellery and watches? SAMUEL ORD explores the effectiveness of watch brand marketing using celebrities.
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28/11/2024
• Samuel Ord
Is the passion for Australian jewellery still burning bright? SAMUEL ORD speaks with local jewellery retailers about the priorities and preferences of their consumers.
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12 Images
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05/11/2024
• Samuel Ord
What do dinosaur bones, space shuttles, religious relics, and fine jewellery all have in common? They’re all objects of fascination to Robert Procop.
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26/09/2024
• Samuel Ord
Successfully selling engagement and bridal jewellery is critical for Australia’s independent retailers. SAMUEL ORD explains the basics behind success in the category.
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26/09/2024
• Samuel Ord
When decorating a neckline, there are always two choices: thick or thin? SAMUEL ORD discusses the increasing significance of bold chains and necklaces.
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20/08/2024
• Samuel Ord
What does it mean to be an Australian watch brand? SAMUEL ORD reflects on two decades of keeping the time with Maxum Watches.
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20/08/2024
• Samuel Ord
Watchmaking is an industry that prides itself on heritage and tradition. SAMUEL ORD takes a closer look at a watch brand with a remarkable history.
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17 Images
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05/07/2024
• Samuel Ord
Insurance might seem like a mundane administrative task to many business owners. SAMUEL ORD explains why it’s an important part of successful trading.
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05/07/2024
• Samuel Ord
Consumers are spoiled for choice regarding rings; however, deciding what to offer can be a headache for retailers. SAMUEL ORD explains the importance of getting it right when it comes to rings.
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17/05/2024
• Samuel Ord
A timeless symbol of prosperity and luxury, gold jewellery has been adored for thousands of years. SAMUEL ORD explores the evolving world of gold jewellery trends.
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17/04/2024
• Samuel Ord
Editor SAMUEL ORD explains some of the behind-the-scenes work that went into this study and discusses expectations and reality.
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