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Search Results - Logged On, July 2019

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Find out exactly what customers see when they search for you

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Reviewing your online presence

There are multiple factors contributing to how customers see you in the digital realm – many of which you can control. DAVID BROWN asks if it’s time to conduct an online audit of your website, listings and social media. Read more »
Using approachable language helps connect with readers

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Don’t forget to KISS: The value of keeping it simple

Writing for the web is all about using accessible language. GRAHAM JONES warns retailers not to get bogged down in business speak when creating their digital content, even if they think it sounds impressive to readers. Read more »

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