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Georgini has partnered with Australian Olympic athlete Ellie Beer is the ambassador for the collection, with marketing efforts centred around the theme ‘Empowered To Shine.’

News
Georgini launches jewellery collection in honour of athletes

Melbourne-based jewellery brand Georgini has launched a new collection called the Commonwealth Collection as a tribute to Australian athletes and will be made available through its jewellery and retail partners nationwide. Read more »
Swiss watch brand Claude Bernard is now distributed by West End Collection.

News
West End adds Claude Bernard

Following the collapse of Lion Brands, Swiss watch company Claude Bernard has found a new distributor in West End Collection. Read more »
Georgini has joined West End Collection as its first in-house jewellery business

News
West End Collection expands further; acquires Georgini

After six months of discussions, West End Collection has acquired Georgini. The purchase includes assets and stock, intellectual property and the Georgini name. Read more »

News
West End relaunches Ice-Watch

Ice-Watch, the Belgian brand that took the world by storm in 2007, has found a new home in Australia. West End Collection has taken over the Australian and New Zealand distribution of the colourful watch brand. Read more »
West End Collection has secured the distribution rights to Swarovski Group's Adore jewellery range

News
West End Collection secures Swarovski’s latest brand

Watch supplier West End Collection is branching into the jewellery sector, having secured the distribution rights to Swarovski Group’s stand-alone fashion jewellery range Adore. Read more »
Visitors pour into the Sydney Exhibition Centre @ Glebe Island

News
Sydney jewellery fair: industry weigh-in

The 2016 Sydney jewellery fair has concluded and while there’s no denying trading and attendance reflected tough market conditions, the presence of fresh products, initiatives and international visitors should boost optimism for the months ahead. Read more »
Selena Gomez wearing the Christian Paul watch that was given to her by Sofia Papoulis (pictured right) during a backstage meet and greet

News
Selena Gomez boosts Aussie watch sales

An Australian watch business has received international attention and increased sales after celebrity Selena Gomez was pictured online wearing one of the brand’s timepieces. Read more »
Ingersoll's Disney Watches

News
Fair result for Brisbane

In a difficult economic climate, the Brisbane Jewellery Fair closed yesterday with mixed results as buyers looked to make more calculated decisions about what stock they would carry in the coming months. Read more »

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