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Search Results - Tips on Selling, October 2019

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The new product is customer experience

Tips on Selling
Forget the 4P's of marketing - meet the 4E's

Extraordinary times call for adaptive retailing solutions. CHRIS PETERSEN reveals the new paradigm for selling in the omnichannel age – and how you can maximise your results by shifting to a different service framework. Read more »
Solving a customers’ problem is key

Tips on Selling
Fall in love with customers' pain points

A sure-fire way to succeed in business is to create a solution to an existing problem. To do this, businesses must thoroughly understand their customer's pain points. MICHAEL HINSHAW reports. Read more »

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