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Search Results - Bryan Pearson

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Embrace omnichannel retailing

Tips on Selling
New times call for new models

As the retail industry adapts and evolves to meet the demands of the consumer, BRYAN PEARSON discusses what today’s retailers are doing right – and what they’re still getting wrong. Read more »
Product assortment is a key factor

Management
Use your data to boost loyalty and sales

Retailers in search of ways to boost loyalty and encourage repeat shopping need only look to their existing data for answers. Effective customer loyalty strategies can lead to extra sales. BRYAN PEARSON reports. Read more »

Tips on Selling
How discounting can cost retailers millions

Still popular as a way to attract customers, discounting can actually cost businesses millions in lost sales. In fact, BRYAN PEARSON says a higher markdown can prolong a sale. Read more »

Feature Stories
Bricks and orders: reinventing the store

A picture may be worth a thousand words but is it worth paying full price? To dazzle shoppers with experiences that transcend transactions and venture into fascination, BRYAN PEARSON says more manufacturers and online retailers are opening physical stores. Subscription required. Read more »
Today’s consumer expects better choice, delivery and experience

Tips on Selling
Marketing trends that need attention

From one-to-one to peer-to-peer, the relationship between consumer and brand has been tipping over the past few years and the consumer is the one gaining scale. Bryan Pearson reports. Subscription required. Read more »

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Sunday, 21 April, 2019 08:10am
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