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Search Results - Thomas Young

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Websites not implementing these new tactics are missing opportunities for increased sales.

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The missing piece of the puzzle for your website

Are you ready to take your digital marketing strategy to the next level? THOMAS YOUNG discusses the hottest new tools available to increase the impact of business websites. Read more »

Business
Digital marketing mistakes alive and well in 2023

Digital marketing has been around for more than 25 years. THOMAS YOUNG cautions against some common mistakes. Read more »
People are researching your products and services and the pages they land on must meet those researching needs.

Business
Three digital marketing tactics you must have in your arsenal

The digital marketplace is increasingly crowded for retailers. THOMAS YOUNG explores methods to help your business stand out. Read more »
Errors, emotions, and ego so often block the fundamental laws of business success from being implemented.

Tips on Selling
Laws of business success

All businesses are unique but the principles behind success are universal. THOMAS YOUNG explains the nature of these principles, and how you can best implement them. Read more »

Business
Simple and effective ways to boost your word-of-mouth referrals

Building buzz around your business can be challenging, writes THOMAS YOUNG, but one of the simplest – and best – ways to market yourself is through your customers. Read more »
Grow profits with a logical and measured approach, and ask yourself what value you're offering your customers.

Tips on Selling
How to get the price right - and profit

When it comes to setting your prices, the process is more science than art – and knowing how to price products correctly will have a significant impact on a store’s bottom line. THOMAS YOUNG reports. Read more »
Pricing correctly is not intuition-based

Tips on Selling
Pricing product key to retail success

Setting a fair and reasonable price is not only vital for consumers but also for the success of a business. THOMAS YOUNG explains how to price to thrive, rather than survive. Read more »
Mission statements can help achieve success in tough times

Management
Retail selling success: Hints & Tips

In times when trading is difficult, THOMAS YOUNG believes it’s good for organisations to go back to basics, and there’s no further back than reviewing a business’ mission statement. Read more »

Business
A guide to keeping sales and marketing simple

When considering sales and marketing, businesses can unlock signi cant bene ts and increase sales by concentrating on the basics. THOMAS YOUNG reports. Read more »
There are certain cues to help salespeople identify time-wasters

Management
How to deal with time-wasting customers

Consumers who monopolise the attention of staff but still refuse to buy are time-wasters. THOMAS YOUNG advises teaching staff to recognise these qualities in a prospect and start reclaiming productivity immediately. Subscription required. Read more »

Tips on Selling
Tips for increasing customer trust

The secret to driving repeat business lies in building strong customer relationships and good customer relationships begin by establishing trust. THOMAS YOUNG outlines ways retailers can improve trust. Subscription required. Read more »

Tips on Selling
Are your customers hesitating before buying?

Objections are a natural part of the sales process and staff who know how to recognise them have a greater chance of turning them into sales. THOMAS YOUNG offers tips for managing hesitations. Subscription required. Read more »

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