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Search Results - Bernadette McClelland

your search of 'Bernadette McClelland' has 5 results.

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Selling jewelry to women involves understanding their preferences, emotions, and values. | Source: Adobe

Tips on Selling
The secrets to selling jewellery to women

In what ways can we use the conventions of the past, to benefit our businesses today? BERNADETTE MCCLELLAND looks back on sales wisdom from the 1960s. Read more »
There is no room for excuses when it comes to sales performance

Tips on Selling
The key behaviours salespeople and sales leaders need to prioritise

To achieve the best results, all sales staff need to reinforce the behaviours we learn in childhood – responsibility and accountability, writes BERNADETTE MCCLELLAND. Read more »

Business
Lessons from leaving the corporate world

One of the hardest decisions is to leave the safety of a nine-to-five job. BERNADETTE MCCLELLAND shares her insights into striking out alone and succeeding on one’s own terms. Read more »
Make choices by defining what’s important

Management
The art of making better decisions

In order to make the right choices, managers need clarity of purpose and a way to determine the value of their options. BERNADETTE MCCLELLAND explores the decision-making process – and why indecision can be paralysing. Read more »
Conscious selling promotes growth

Tips on Selling
Applying ‘conscious selling’ for better sales

Understanding the concept of conscious selling is so important for business growth, particularly in a time of significant industry changes. BERNADETTE MCCLELLAND shares her philosophy. Read more »

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