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Search Results - Management, November 2016

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A positive experience should be a business-wide mandate

Management
Forget the price and make buying positive

Forget price. Creating a positive buying experience is the best way to not only keep customers
coming back for more but also attract new business. SUE BARRETT reports. Subscription required. Read more »
Businesses should never underestimate the value of 'I don't'

Management
Sell more by saying ‘I don’t’

Businesses love to say “I do”. In fact, the entire customer engagement market is built on that one statement; however, JEREMY MILLER believes jewellers should actually be saying the opposite if they want to succeed. Subscription required. Read more »

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