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Search Results - Angela Han, Watches

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This Omega x Swatch collaboration may prove to be a spark that starts a fire amidst the resurging popularity of traditional watches. Only time will tell. One thing is for sure: more collaborations between watch brands will most likely continue following the success of this recent event.

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Making sense of the Omega x Swatch chaos

Two iconic watch brands, one low price – the MoonSwatch was destined to be an astronomical collaboration. While Swatch has stressed that this wasn’t a limited edition release, it wasn’t enough to prevent crowd chaos at launches across the globe. ANGELA HAN explores what this says about consumers today and what it means for the watch industry. Read more »

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