Base Jewellery's iPhone-inspired ring
Australian jeweller fashions ‘iPhone’ ring
Posted March 29, 2011 | By Sonia Nair
Australian men’s jewellery supplier and retailer Base Jewellery has bucked the trend in men’s rings with an iPhone-inspired ring.
Rhett Dale, lead designer and founder of Base Jewellery, drew inspiration from Apple’s industrial-style glass and stainless steel iPhone 4 when he created the Cortex ring.
“Technology today is becoming more and more of a fashion item, inspired by jewellery and the like. Why can’t we draw inspiration from technology?” he said.
Dale used what he described as “space age metals and ceramics” in his efforts to emulate the iPhone.
A polished piano black zirconia ceramic base was used to mimic the iPhone’s black glass, and a brushed tungsten carbide band emulated the iPhone’s stainless steel casing.
The entire ring has been designed to look like the chamfered edges of the iPhone’s stainless steel antenna.
Founded in 2008, Base Jewellery specialises in tungsten rings. The family-owned business’s strapline is: “Leading the fight against boring, unimaginative, poor quality rings.”