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Search Results - Jeannie Walters, Business

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Quality is an interesting word in business. We toss it around when discussing products, describing them as ‘high quality’ or lacking it altogether. But what is the meaning of quality? | Source: Adobe Stock

Business
What does quality mean to your customers?

Most businesses believe they offer customers a quality experience. JEANNIE WALTERS encourages you to question how true that is. Read more »
The peak-end rule, introduced by academics in the 1990s, suggested that people are much more likely to remember a highlight of an event that occurs at either the beginning or the end of a journey.

Business
How do you treat your customers after they leave?

Customers may come and go. JEANNIE WALTERS says that the impression your business leaves on a customer can live forever. Read more »
Utilise root cause analysis and customer journey-mapping.

Business
Prepare your business to face the expected unexpected

2021 was another year of uncertainty for retailers due to the global pandemic. However, despite the challenges, there was still plenty of opportunities to improve your business, and lessons to take into the future, JEANNIE WALTERS explains. Read more »

Business
Reduce customer churn: 5 ways to understand at-risk customers

Oddly enough, customers who are close to ‘leaving’ your business can be very valuable, but only if you know how to recognise them. JEANNIE WALTERS reports Read more »

Business
What customers want next: Decoding the clues

Jeannie Walters offers strategies for businesses as they adapt for the future retail environment – and rapidly shifting consumer behaviour. Read more »
Customers are more loyal to businesses they know and trust.

Business
Three golden rules for investing in relationships with customers

Giving attention to the relationship between your business and its customers pays dividends, writes JEANNIE WALTERS, who advises on the simple ways to keep your store in high regard. Read more »

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