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Search Results - Simon Dell , Logged On

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In a world where online reviews wield significant influence and have become necessary in decision-making, understanding the nuances of this digital landscape is crucial for businesses and consumers alike.

Business
The consequences of leaving a bad review

Word of mouth spreads faster than ever for today’s retailers. SIMON DELL outlines the impact negative reviews have on businesses. Read more »
Every social media network is different; however, these algorithms aim to give social media users faster access to relevant content. | Source: Medium

Business
Understanding your online presence: The truth about social media algorithms

What is a social media algorithm, and how does it affect your business? SIMON DELL breaks down the fundamentals of social media marketing. Read more »
Emails provide an opportunity to connect with your target demographic.

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5 reasons why email marketing is important

A pioneering wonder in digital communication, email has proven itself as a powerful marketing tool. But has it outlived its usefulness in this modern and disruptive era? Not yet! SIMON DELL explains why. Read more »
Don't be confused by the purpose of social media algorithms

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The truth about social media algorithms

Is social media working for your business? Could it be better? SIMON DELL goes back to basics to help you improve your online strategy. Read more »
Setting up an Instagram Shop is a quick and simple process.

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How to use Instagram Shopping to increase your e-commerce sales: Part II

In part two of this series on Instagram Shopping, Simon Dell provides a step-by-step guide to setting up an Instagram Shop to best benefit your business. Read more »
Make the most of Instagram’s e-commerce functionality with Shopping.

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How to use Instagram Shopping to increase your e-commerce sales: Part I

Retailers who are aiming to increase their e-commerce sales should consider using the social media tool Instagram Shopping, writes SIMON DELL in this two-part series. Read more »
Entertaining, engaging, and informative Stories will produce real results.

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Make the most of Instagram Stories by creating a structured content plan

One of the most versatile and dynamic ways to engage with potential customers is through Instagram Stories – but it requires proper planning, writes SIMON DELL. Read more »
Broken links are one of the most common SEO problems

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How to identify and fix your website’s most common SEO problems

For all retailers, climbing the Google ranks is both an important issue and a constant battle. SIMON DELL explores the simple reasons you may be falling behind – and how to get back on top. Read more »
When it comes to the web, it’s all about standing out

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How to stand out in the online market

Just a few simple steps will get the attention of prospects online and blow away the competition. SIMON DELL reports on the easiest techniques for boosting your web profile in order to increase traffic and sales. Read more »
A website’s page title and description will impact web traffic

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How to write for SEO (and why it matters)

SEO remains a necessary part of retail marketing and writing for search engine optimisation starts with a strong page title and description. SIMON DELL reports. Read more »
What’s the best way to be conversational on social media?

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How social media can help retail businesses

Successful social media requires careful consideration. Digital marketing consultant SIMON DELL lists the questions that firms should ask before launching online content strategies. Read more »

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The autoresponder: converting subscribers to customers

Using an email autoresponder is a crucial step in not only welcoming new subscribers but also converting those subscribers into customers. SIMON DELL reports on how to develop a winning email strategy. Read more »

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