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Search Results - Editor's Desk, gemstones

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Editor's Desk
When there is no ker-ching; changing times call for changing attitudes

There’s no doubt that the jewellery industry will see some major shifts in 2018 - after all, they have already started. Change is happening all around us now but I have often said that these substantiative shifts take time to flow through to jewellery. Read more »

Editor's Desk
Is smart jewellery a smart idea?

Wearable technology is evolving to look a lot like jewellery but should it be classified as such? COLEBY NICHOLSON asks if this expanding, fashion-focused category has a place in the industry. Read more »

Editor's Desk
Sorry state of (jewellery) affairs

The recent apology by industry magazine Jewellery World to event organiser Expertise Events would be laughable if it weren’t so serious. COLEBY NICHOLSON investigates the incident, the people involved and the subsequent fallout. Read more »
A modern-day De Beers advertisement

Editor's Desk
Would you consider ‘diamond’ a brand?

All too often the word ‘brand’ is confused with ‘label’. For example, a new product cannot be a brand because it has no heritage. However, COLEBY NICHOLSON found himself in an interesting debate about the legacy of ‘diamond’. Read more »

News
Australian jewellery industry – a complete picture

Facts and figures about the jewellery sector are often thrown around all too flippantly. COLEBY NICHOLSON discusses how being skeptical actually led him to uncover a wealth of industry revelations. Read more »
Graff is world renowned for its coloured diamond collection. This recent remake of its old campaign has taken the world by storm.

News
Create a new love affair with coloured diamonds

Thanks to improved mining and cutting technology as well as the fascination that various celebrities have with coloured diamonds, COLEBY NICHOLSON discovered that many retailers are creating a point of difference using “fancies”.   Read more »
Coleby Nicholson

Editor's Desk
I wish we had more Beetles!

Can you name ‘the world’s favourite airline’? I am sure you can, British Airways, right? But did you also know that BA stopped using that marketing slogan 10 years ago? Read more »


 

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Sunday, 22 July, 2018 05:34am
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