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Search Results - Graham Jones

your search of 'Graham Jones' has 12 results.

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People tend to think they can achieve more than they can or believe they can do it faster than possible. The result is that they do not achieve their so-called SMART goals!

Business
Are you too optimistic about the future of your business?

Looking on the bright side of life is pleasant. GRAHAM JONES explains how unrealistic positivity can harm your business. Read more »

Business
Do you stick to the rules?

How do you handle an employee who oversteps the mark? GRAHAM JONES examines the science behind rule breaking and discusses committing ‘own goals’ in business. Read more »

Business
Is your business really future-proofed?

The business landscape continues to morph as technology advances. GRAHAM JONES explores the importance of adaptability. Read more »

Business
Important lessons to remember when facing an economic storm

Avoid frightening your customers with austerity – at all costs! GRAHAM JONES return to explain how you can avoid falling behind the competition. Read more »
Regular checks and actions avoid a massive task in the future.

Logged On
From little tweaks, big savings grow

Businesses have a habit of avoiding routine maintenance, preferring to perform costly large overhauls every few years. GRAHAM JONES explains that small but consistent tweaks leads to big savings further down the line. Read more »
Using approachable language helps connect with readers

Logged On
Don’t forget to KISS: The value of keeping it simple

Writing for the web is all about using accessible language. GRAHAM JONES warns retailers not to get bogged down in business speak when creating their digital content, even if they think it sounds impressive to readers. Read more »

News
Some retail techniques fail to impress

Online mega-retailers are dominating the market yet traditional retailers remain slow to learn from them. GRAHAM JONES discusses how traditional retail techniques are failing to impress customers. Read more »
Time to learn the tricks from the big guys

Tips on Selling
Retail techniques

Online mega-retailers are dominating the market, yet traditional retailers remain slow to learn from them. GRAHAM JONES discusses how traditional retail techniques are failing to impress customers. Read more »
Phone numbers are crucial, even online

Tips on Selling
Online retailers benefit from using phones

Online businesses don’t want to receive calls. Instead, they prefer customers to complete purchases without assistance. This appears to be more convenient but GRAHAM JONES says appearances can be deceptive. Read more »

Management
Irresistible tactics for busy people

Attracting attention is not only about making noise. As GRAHAM JONES reports, the type and quality of that noise really matters when it comes to generating customer leads. Subscription required. Read more »
Image courtesy: <a href="http://www.alikangal.com/works/"target="_blank">Ali Kangal</a>

Tips on Selling
Your retail statistics are hiding the truth

The retail industry is a master of using statistics to show that things are going well but statistics can only plaster over so many cracks. GRAHAM JONES reports. Subscription required. Read more »
Online product choice requires strategy.

Tips on Selling
Too much choice can harm business

The psychology of choice is an important factor when designing a website. GRAHAM JONES believes retailers should take cues from the world of online dating – where an abundance of choice can be a disadvantage. Subscription required. Read more »

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