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Pandora, the world’s largest jewellery brand, has introduced a new creative platform that will see the company partner with a new designer each year to create new pieces. | Source: Pandora
Pandora, the world’s largest jewellery brand, has introduced a new creative platform that will see the company partner with a new designer each year to create new pieces. | Source: Pandora

Pandora launches new jewellery design program

Pandora, the world’s largest jewellery brand, has introduced a new creative platform that will see the company partner with a new designer each year to create new pieces.

Known as Pandora Wonders, the platform is a multi-year initiative involving partnerships with creative collaborators who will spearhead distinctive collections based on a ‘signature material’.

As part of the program's launch, British stylist Harry Lambert has created a limited-edition collection with Pandora featuring pearls set in 14-carat gold plating.

Philippa Newman, Chief Product Officer at Pandora
Philippa Newman, Chief Product Officer at Pandora
"It’s about reimagining timeless materials in a way that feels fresh, expressive and unmistakably Pandora."
Philippa Newman, Pandora

"I'm such a fan of pearls, so I'm so thrilled to bring a renewed sense of childlike delight and nostalgia to Pandora's unique world of charms, signatures which already have such a place in so many people's hearts,” Lambert said.

Pandora chief production officer Philippa Newman said that great jewellery design begins with quality materials.

“With Pandora Wonders, we’re exploring the beauty and character of iconic jewellery materials through the eyes of leading creative voices. It’s about reimagining timeless materials in a way that feels fresh, expressive and unmistakably Pandora,” she said.

Pandora Wonders will launch during Paris Haute Couture Week on 7 July. This collection will be available in limited quantities online and in selected Pandora stores.

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