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Search Results - Barry Urquhart, Management

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Great people attract other high achievers

Management
The challenge of retaining great staff

An enterprise is only as good as its people. Seeking exceptional workers will not only improve outcomes but also influence other staff to elevate the company culture, writes BARRY URQUHART. Read more »
Think hard before cutting resources

Management
Don’t become invisible when cutting costs

Cutting resources might seem like a good idea when looking to shave costs but BARRY URQUHART reports businesses must be aware that such action can damage their market visibility and hurt their sales. Subscription required. Read more »
Customer service is no longer enough in this market

Management
Who needs customer service these days?

Traditional customer service has given way to the pursuit of an overall customer experience. The winners of customer loyalty will be businesses that provide the ambiance its customers seek. Barry Urquhart reports. Subscription required. Read more »
Price-based marketing assumes too much

Management
It's the return of the selling era

Don't complain about a lack of customer loyalty, says Barry Urqhart. It is a reflection of communications that lack emotion, positioning, brand imaging and consumer education. Subscription required. Read more »

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