08/12/2019
When a customer comes in and asks you this question, you need to be equipped with the right facts to help them make an informed decision. Learn to articulate the differences and benefits of both natural and man-made stones to find the best fit for your customer.
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06/12/2019
• Martin Roscheisen
Predicting the future is harder than shaping it – but creating a sustainable future is paramount, which is why many couples around the world are now choosing sustainably created diamonds for one of the most precious moments of their lives: engagement.
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06/12/2019
A lot has happened since our last Great Diamond Debate. In the last 12-months, the continuing brouhaha concerning natural versus lab-grown diamonds has become complex, turning into a latter-day ‘land grab’ for the hearts and minds of consumers. Read updates from industry leaders around the world weigh in on the debate.
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05/12/2019
• Jimmy DeGroot
Jewellers need to take the lab-grown diamond market potential seriously. I’m not saying everyone must dive in with both feet selling lab-grown diamonds – and there is a great range of opinions on the subject.
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05/12/2019
• Jonathan Kendall
In this report I wish to reiterate how absolutely critical it is that all of us understand Gen Z and the implications that this enormous consumer group holds for our industry and individual businesses.
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05/12/2019
• Alan Bronstein
Of all the challenges to the diamond industry over the past four decades, today we are presented with the greatest rival to threaten natural diamond desire: synthetic diamonds.
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05/12/2019
• Danielle Max
A major consumer research study has been released investigating the need for third-party verification of both mined and lab-grown diamond manufacturers’ claims of positive social and environmental impact.
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05/12/2019
• Mehul N. Shah
When it comes to the debate about synthetic diamonds, the Bharat Diamond Bourse (BDB) has one goal: to protect our 5,000 members and ensure buyers purchase natural diamonds.
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05/12/2019
• Marty Hurwitz
When MVI Marketing first started researching consumer awareness and acceptance of lab-grown diamonds in 2004, most people in the industry thought we were crazy.
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05/12/2019
• Sally Morrison
While the awareness of lab-grown diamonds may generally be increasing, confusion about the product obviously still exists.
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05/12/2019
• Garry Holloway
There is a popular theory that synthetic diamonds are killing the natural, mined diamond business. That’s fake news! The natural diamond industry is doing a better job at harming itself than the manufactured diamond industry could ever hope to do.
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05/12/2019
• Sergey Ivanov
We work in a unique industry, one that makes it possible for our customers to express and capture their real feelings and emotions, and celebrate achievements in their life. At the same time, the unique nature of diamonds underlies the unique challenges we are facing today.
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05/12/2019
• Boaz Moldawsky
The Israeli diamond industry is one of the most respected in the world, with more than 80 years of tradition. Israel leads the industry in its unwavering commitment to natural diamonds.
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05/12/2019
• Dror Yehuda
It’s a myth that, when faced with danger, ostriches bury their heads in the sand. In fact, they usually face the threat head on.
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05/12/2019
• Paul Zimnisky
When James Allen, the online subsidiary of US jewellery group Signet Jewelers, began offering man-made diamonds in May this year, the company added an additional tab to its search page: ‘Earth-created Diamonds’, alongside ‘Lab-created Diamonds’.
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