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An effective customer relationship management (CRM) system can be transformative for a business if used effectively.

Business
Customer Relationship Management Software: It might be your best asset

Are you making the most of the business tools at your disposal? DAVID BROWN encourages you to maximise the opportunities presented by software. Read more »
Whenever a customer is unhappy or has a complaint, it’s an opportunity to resolve the problem and turn a 'Moment of Misery' into a 'Moment of Magic'.

Business
Creating a 'Remember When' experience for your customers

How do you ensure that your customers will return? SHEP HYKEN reveals the secret to creating a memorable interaction. Read more »
Coaching is not telling the person what to do. It’s guiding them to figure out how to do things right, improve, change, learn and grow.

Business
What does coaching mean in your business?

When was the last time you stopped to teach someone in your business something new? DAVID BROCK highlights the importance of focused coaching. Read more »
Sustainable development in business doesn’t happen in a single leap. It’s built in motion, through small, purposeful tests that push us beyond what’s comfortable.

Business
Conducting little sales experiments

How do you break free of stagnation? RYAN ESTIS encourages you to shake things up in small yet significant ways. Read more »
Ditch the to-do list and focus on the impact of your work!

Business
Is it time to ditch the to-do list?

Are you busy all day, yet somehow failing to make progress? DOUG FLEENER encourages you to escape the workday overload trap. Read more »
Customer reviews are ‘gold’ for jewellers and online jewellery businesses. Learning how to manage them effectively can be a game-changer for many businesses, significantly boosting your store visits.

Business
Driving sales by mastering digital marketing

Are you making the most of your online opportunities? SARAH SMITH YKORUK encourages you to sharpen your digital marketing strategy. Read more »
If you want to install a powerful customer culture in your business, you’ll need everyone on board, not just those departments that are officially dedicated to the customer.

Business
New strategies: Switch the focus within your business to the customer

It’s time to lead by example within your store! STEVEN VAN BELLEGHEM reveals powerful strategies to improve customer experience within your business. Read more »
No matter what you are selling, or where you are spelling, the outcome can often be divided by language.

Business
Unleashing the Power of 'How': the good and bad

No matter what you are selling, or where you are spelling, the outcome can often be divided by language. TOM MARTIN discussed the difference between two 'hows'. Read more »
Artificial Intelligence (AI) is no longer a futuristic concept; it’s here, and it’s already shaking up the retail industry.

Business
AI in Retail: Can it change your business?

Welcome to the world of tomorrow! DAVID BROWN discusses the impact AI tools will have on your jewellery business. Read more »
If your marketing strategy leans on banner ads and generic influencer shoutouts, chances are you’re being ignored.

Business
Winning over Gen Z: What's working in marketing?

Are you struggling to introduce younger consumers to your business? SIMON DELL reveals the principles for pitching your business to younger consumers. Read more »
Set your displays so customers interact with the items and employ cross merchandising. This will encourage customers to pick up products they hadn’t originally intended to buy.

Business
The five senses of retail: Part II

Are you ready to tap into the senses of your customers and take your store to the next level? GEORGANNE BENDER concludes a series of optimising store layout and design. Read more »
To create an effective business strategy, you must begin by knowing where you are going and what a successful destination will look like. | Source: Shutterstock

Business
How do you develop an effective business strategy?

Do you dedicate too much time to planning? DAVE WAKEMAN provides the foundations for a successful strategy. Read more »
The key is to start each day as if you owe a debt to productivity. You wake up in the red, and your job is to pay it off before you go to sleep.

Business
Getting addicted to productivity as a business owner

Never forget - from little things, big things grow. DAVID BROWN outlines a strategy to get the most out of each day. Read more »
Removing stress from your life will help improve your ability to persist and succeed.

Business
What if you’re more persistent than you realise?

Jewellery sales can be an exhaustive practice. GRAHAM JONES encourages you to overcome the stress. Read more »
The more we use these tools to do the work and think for us, the faster we lose our ability to exercise human judgment, creativity, critical thinking, and collaborative problem-solving.

Business
Should your business really be using AI?

It takes a master to teach a student and a coach to lead a team. DAVID BROCK offers a word of caution about rushing to use AI tools in your business. Read more »

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