07/12/2018
Six months after De Beer’s surprised the international jewellery industry by entering the synthetic diamond market, we explore whether the decision was a strategic move to ensure competitor innovation did not become blanket disruption or whether De Beers finally saw the light and realised lab-grown diamonds are not a menace after all? Perhaps it’s even a little bit of both, or perhaps it doesn’t really matter anyway! Our Great Diamond Debate might help you decide.
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12/02/2018
Each month Jeweller's Soapbox presents the various voices of Australia's diverse jewellery industry. From young gemmologists to bench veterans, explore the multi-faceted challenges and observations of others in the trade.
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02/10/2017
Fashion is notoriously fickle so it’s no surprise that a swarm of new ways for consumers to accessorise with jewellery has emerged this spring-summer.
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27/06/2017
Although the stream of jewellery brands entering the local market is relentless and often overwhelming, there are strategies to help ensure retailers successfully ride the brand wave.
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03/04/2017
In light of difficult trading conditions, Jeweller has conducted a qualitative study of Australian jewellers in order to gain a better understanding of the state of the industry.
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16/02/2017
The pearl has a long history but its modern-day iteration is far from old fashioned. Capitalise on current customer hype by embracing this season’s trends.
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29/07/2016
The pressure to discount is a common conundrum for jewellers but what if price wars could be avoided simply by recognising the difference between a ‘cheap’ customer and a ‘frugal’ customer?
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28/04/2016
Delivering the hottest jewellery trends is paramount in today’s global marketplace, and it appears the local industry is responding to the call with a new line of thought.
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05/04/2016
The rise of CAD/CAM is upon us but rather than posing a threat to the jewellery trade, this new manufacturing technology is fuelling an industry revival and helping jewellers meet the demands of today’s consumer.
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09/02/2016
A slew of retail sectors are jumping on the personalisation bandwagon, causing increased pressure for jewellers. Do you know who your newest competitors are and more importantly how to come up trumps?
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09/11/2015
Newsflash: customer satisfaction and customer loyalty aren’t the same thing. Confusing them can be detrimental to your store as one is a direct reflection of sales, while the other offers entirely different insight.
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28/09/2015
Trend forecasting is big business and in a global marketplace filled with fashion-hungry consumers, identifying what’s hot and what’s not is becoming increasingly important. Do you have the skills to predict the next big jewellery trend?
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27/07/2015
When was the last time you reviewed your prices? Pricing is about assigning a fair value for not just a product but for all the services that come with it too.
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31/03/2015
Do you really know what your customers want? Recent studies show there is huge ‘disconnect’ between what customers want and what retailers think customers want. Are you losing sales as a result?
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