12/02/2018
Each month Jeweller's Soapbox presents the various voices of Australia's diverse jewellery industry. From young gemmologists to bench veterans, explore the multi-faceted challenges and observations of others in the trade.
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04/09/2017
An escalation in the frequency and force of armed robberies is a real concern for retailers. What strategies can be employed to keep jewellery businesses out of the firing line?
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20/07/2017
Coloured gemstones are increasingly grabbing the attention of savvy consumers. In a particularly tricky retail climate, how can retailers best leverage this market trend and come up trumps?
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31/10/2016
Coloured diamonds are hot property and proving valuable investments for not only end-consumers and suppliers but for retailers as well. Is it time your store took a walk on the coloured side?
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29/07/2016
The pressure to discount is a common conundrum for jewellers but what if price wars could be avoided simply by recognising the difference between a ‘cheap’ customer and a ‘frugal’ customer?
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28/06/2016
Product returns are never fun for retailers so wouldn’t it be nice to learn how capitalise upon them or even avoid returns from happening in the first place?
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05/04/2016
The rise of CAD/CAM is upon us but rather than posing a threat to the jewellery trade, this new manufacturing technology is fuelling an industry revival and helping jewellers meet the demands of today’s consumer.
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30/11/2015
With the festive season around the corner, it’s easy for jewellers to get caught up preparing for the busy Christmas and New Year trading period. However, the end of the year is also an important time to reflect on what went well over the past year.
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02/06/2015
When there is too much product to choose from, consumers stop focusing on positive attributes and start looking for flaws. In fact, retailers could take a lesson on this subject from the world of online dating.
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31/03/2015
Do you really know what your customers want? Recent studies show there is huge ‘disconnect’ between what customers want and what retailers think customers want. Are you losing sales as a result?
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28/10/2014
While rental reviews can be a sore point for jewellers, experts say a little knowledge about leasing laws can go a long way to knowing your rights and reducing your costs.
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29/07/2014
Selling jewellery these days takes a lot more than a pretty face. In an era where social media reigns supreme, the job of a brand ambassador is far more complex than simply looking good.
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06/04/2014
There’s no denying the retail landscape has altered in the past 10 years, and while consumers have dramatically changed, many retailers have a misconstrued version of what constitutes an engaging customer experience.
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03/02/2014
The Christmas trading period is over and you should have plenty of cash around but this might not be the right time to knock down some of that bank loan or start those store renovations.
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04/04/2013
Our April issue has an extensive range of stories covering everything from the heated debate on natural versus man-made diamonds, to tips on selling more fashion watches.
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